Being successful in the archery industry takes more than just a passion for the sport. You've got to know the ins and outs of operating a business, helping your customers succeed, and marketing to reach new audiences.    The Archery Industry Masterclass includes four separate tracks with expert presenters to give you and your business a foundation for success:      Business Operations Hank Yacek (Point of Impact Group) Paul Black (Odin's Innovations) Coaching Larry Wise (Level 5 Archery Coach) Marketing Strategies Michelle Scheuermann & Melissa Bachman PURCHASE INCLUDES: On-Demand Access to ALL Pre-Recorded Course Materials Access on any device with a web browser Read more

Being successful in the archery industry takes more than just a passion for the sport. You've got to know the ins and outs of operating a business, helping your customers succeed, and marketing to reach new audiences.    The Archery Industry Masterclass includes four separate tracks with expert presenters to give you and your business a foundation for success:      Business Operations Randy Walk (Former President, Hoyt Archery) EJ Saunders (Blaze Digital Solutions) Steven Shipe (Barnes & Thornburg LLP) Coaching Jeff Greer (Music City Archery) Guy Krueger (USA Archery) Archery Tech George Ryals IV (Last Chance Archery) Marketing Strategies Jack Patterson/Braden Gellenthien (Straight Shooter Archery/Ignited Services)​ Kelsey Burkhart/Mike Walston (QuickFire/Peak Strategic Insights) PURCHASE INCLUDES: On-Demand Access to ALL Pre-Recorded Course Materials Access on any device with a web browser Read more

View recordings of some of the best sessions from the 2025 ATA Show Morning Seminar Series. Learn fron industry experts on topics that matter to your business.   Presenters for 2025: Business Operations Excellence Randy Walk (Former President - Hoyt Archery) Mike Meiran (Pnuma Outdoors) Archery Tech George Ryals IV (Last Chance Archery) Eric Griggs & Cody Hall (GAS Bowstrings)   PURCHASE INCLUDES: Unlimited access to recordings of all sessions from the 2025 ATA Show Access on any device with a web browser   PRICE: ATA Members - $100 Non-Members - $500 Read more

A reliable website is essential for your business. You don't need a large budget to create a dynamic website. A digital presence, no matter how simple, is better than no digital presence at all. A website's purpose is to inform, connect, attract leads, and get customers into your store. Websites must be clean and user-friendly. This course is designed for those who are not familiar with the process of creating websites. . This course includes an overview of the following: Key Foundational Elements Securing your domain  Building your site with WIX  Finding a web host  Understanding Google Business  Manage your Google Business listing  Add Google Map to your site  Adding Extras to Your Site  Video content  Increasing customer reviews   COURSE INCLUDES: On-Demand Access to all course materials Supplemental Worksheets, Checklists & How-To’s  Read more

Explore Bowfishing (EBF) is an interactive shooting program that introduces participants to a fast-paced, archery-based form of fishing. EBF is an innovative, original educational tool. EBF teaches bowfishing basics to anyone interested in learning how to bowfish, whether they're new to fishing and archery or well-seasoned anglers and archers. Bowfishing provides a gateway to further engage people in hunting and shooting sports. The Archery Trade Association (ATA) created EBF as an exciting and challenging next-step archery program, The ATA developed this program to teach bowfishing and outdoor skills to new enthusiasts, and help stimulate interest in the outdoors. The idea is to inspire a new generation to explore the possibilities outside their doors through hiking, bowfishing, hunting, fishing, birdwatching or photography. The Explore Bowfishing Online Workshop is designed to introduce the EBF program and give an overview of the 15 activities in the curriculum book. This fun and social educational program gives hands-on lessons in bowfishing equipment, fish species and habitats, instinctive archery skills, social interactions, communication, and more!  The EBF Online Workshop will continually be updated with new content and resources, so check back often! During this course you will: Be introduced to the EBF Program, curriculum book, and resources View videos that provide an overview of the bowfishing activities Connect with your state fish and wildlife agency and other partners promoting outdoor recreation in your state    COURSE INCLUDES: FREE download of the Explore Bowishing Curriculum Book Worksheets and Activity pages to accompany the lessons Sample Lesson Plans Marketing Brochure Template Course Evaluation Access on all devices PRICING: $25.00 Read more

Bundle includes enrollment in the ATA Bow Technician Certification and Crossbow Technician Certification Read more